Instructions
- Review the print ad
- Write about the sign — what is the signifier, and the signified. Essentially, analyse + describe what the ad is trying to say
Signifier: red colour background, chopped up tomatoes, stacked + text ‘no one grows Ketchup like Heinz’
Signified: Fresh and organic tomatoes. Heinz ketchup is outstanding because of how it is made.
Occasionally, a writer 